Packaging Design

Ranidaphobia – Modern Princess

 

The brief was to design something that would either help someone manage or get over their phobia. I chose the phobia Ranidaphobia which is the fear of frogs. My target market is the modern day princess who has a phobia of frog princes getting to her while she has a bath. I created various elements that would deter and destroy any frogs that came her way thus helping her manage her phobia.